Demand for Cornish holiday homes set to rise in 2017? 

6th January 2017

Overseas visits to Britain will increase by 4% in 2017

Cornwall has long been a destination of choice for those in search of a holiday packed with unforgettable scenery, dramatic coastlines and sprawling beaches. Even royalty and former Prime Ministers have been attracted to the county, but it looks like visitor numbers are set to increase yet further.

Visit Britain’s inbound tourism forecast predicts the number of overseas visits to Britain will increase by 4% in 2017, to 38.1 million. There are a number of reasons for this expected growth, including the strength of the euro and the US dollar against a weak pound.

The exchange rate, due to market uncertainty following the Brexit vote, has also resulted in many UK-residents looking closer to home for their holiday, rather than venturing abroad.

The good news here is that, with demand ever increasing, buying a holiday home is looking like an extremely lucrative way of generating income – especially at a time when banks are failing to offer beneficial interest rates for more traditional investments. So, how do you go about making it work?

With holiday propertygetting the location right is critical.  If you want to have strong occupancy rates year round, Rock, Padstow, Fowey and St Mawes all have great restaurants, beaches, surfing and sailing on their doorstep – often within walking distance. These are the places holidaymakers most want to be, so will have high demand and book up first.

But houses in these places come at a considerable premium. Alternatives such as Wadebridge near Padstow and Polzeath near Rock; or Polruan across the estuary from Fowey; have life year round, a real community, and are within easy reach of the top restaurants and beaches.

Make it work for you. If you are planning to use the property for your own holidays, choose somewhere that works well for you first, and it is highly likely that all the things that attracted you to the property will appeal to others.

Don’t be too precious about furnishings. Holiday lets get lots of wear and tear, so don’t furnish it with priceless family heirlooms – expect to replace the odd bit of broken furniture and crockery (buy masses of spares that match), and get the decorators in every year to keep it looking fresh. Also plan to decorate to a high standard; quirky and stylish places cut through the competition (and there is a lot of competition) to get noticed, and invest in some professional interior photography to showcase what you have at its best.

Choose somewhere that is great in winter to Cornwall is becoming a choice destination for those wanting to enjoy the beauty of the county away from the masses in the summer. Christmas and New Year are already good for bookings but the season is extending.

Cornwall is so very different in the winter, coastal walks are fantastic with dramatic seas to watch and empty beaches to explore, combined with a welcoming fire to warm with at many a pub. So, if you’re planning to use the property year round you want somewhere where the shops and cafés remain open out of season. Come house hunting in the quieter months. Look for places that run events and festivals throughout the year – Padstow and Fowey, for example, both have regular events including the popular Christmas festivals.

If you’re ready to start your search, take a look at our properties page or get in touch today.

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